About Helpful Analytics
Built by a founder who was tired of wrestling with Google Analytics and decided to fix it for everyone.
Hi, I'm Brooks
I'm a solopreneur who's been building businesses for over 17 years. I run everything from local newsletters to content sites, manage a YouTube channel, and juggle about 18 different projects at any given time. It's chaos, but it's the good kind.
The Problem That Was Eating My Time
When you're managing 18+ properties, you don't have time to click through each one individually in GA4. I was spending hours just trying to figure out what was working.
The GA4 dashboard felt like it required a PhD to navigate. I'd click around trying to read data, but I still couldn't answer simple questions like "What's working?" and "What should I do next?"
Then I Realized: Agencies Have It Even Worse
If managing 18 properties was driving me crazy, imagine what marketing agencies managing 20+ client accounts were going through. Hours spent each week just trying to explain Google Analytics metrics to clients who don't speak "analytics."
So I Built Something That Actually Works
I built a Google Analytics alternative that didn't require me to abandon years of historical data. Something that worked with GA4, not against it.
Centralized View
All properties in one place
AI Insights
Plain English suggestions
PDF Reports
Client-ready in seconds
Time Saved
10+ hours per week
Let's Stay Connected
I'm building this in public and sharing the journey. You can find me on Twitter/X at @brooksconkle.
Brooks Conkle
Founder, Kea Marketing LLC
Mobile, Alabama